Delighted sunsetting — A comprehensive guide to customer feedback tool replacement

It’s official: Delighted is shutting down. While the product hasn’t gone dark just yet, the countdown has begun. As of July 1, 2025, Delighted will stop renewing annual subscriptions. And on June 30, 2026, the platform will shut down completely.

If you’re a CX leader, product manager, or support team lead who’s relied on Delighted to run surveys, this news may feel like a curveball. There hasn’t been a prominent press release or a glaring “sunsetting” banner on the homepage. All you have to go on is a quiet Help Scout article and a growing sense of uncertainty.

But here’s the good news — you’re not stuck and you don’t have to start over!

At Simplesat, we’re here to help you make the switch. Your team deserves to keep their feedback data intact and their momentum going without missing a beat. We know how jarring it can feel to lose a tool you’ve grown comfortable with, especially when that tool powers something as critical (and cross-functional) as your customer feedback strategy.

That’s why we’ve put together this full, transparent guide to navigating the transition from Delighted to Simplesat. If you prefer a different Delighted alternative, this guide still has you covered.

In the sections below, you’ll find:

  • A breakdown of what’s actually happening with Delighted
  • What happens to your existing surveys, reports, and historical data
  • Common pitfalls teams face when trying to switch too late
  • How to run a smooth, supported migration with Simplesat
  • A side-by-side comparison of features, integrations, and support
  • Realistic workflows to rebuild or improve your current setup
  • A special offer for existing Delighted customers

Whenever your subscription ends, you still have time to take control. The key is moving proactively before subscriptions lapse, exports disappear, or your team loses visibility into performance and customer satisfaction.

Let’s make sure that doesn’t happen. We’re here with a plan you can trust.

Why Delighted is sunsetting

The shutdown may have felt sudden, but the signs have been there for a while, beneath the surface.

Delighted was acquired by Qualtrics back in 2018. At the time, it was seen as a natural complement: Delighted’s lightweight, self-service model appealed to fast-moving CX teams who didn’t need the complexity (or pricing structure) of a full enterprise platform. It was quick to launch, easy to understand, and beloved by teams that just wanted to collect NPS, CSAT, or 5-star feedback without heavy setup or hand-holding.

But things changed.

Over the years, Qualtrics began doubling down on its core offering: the XM platform — a sprawling, powerful solution designed for large enterprises, in-depth research teams, and global customer experience programs. As Qualtrics evolved, Delighted saw fewer feature updates. Long-time users noticed slower product development, less support visibility, and fewer public roadmaps.

Now, those suspicions are confirmed. According to Delighted’s Help Center article, the tool is officially entering a sunset phase.

Here’s the timeline as we know it:

📅 Date 📝 What’s happening
July 1, 2025 Final day for annual renewals with no new plans sold
June 30, 2026 Full shutdown - no access, no surveys, no data

There’s no technical “kill switch” right now, but the countdown is real. If your subscription ends before July 2025, you won’t be able to renew. And once the platform closes in June 2026, access to your account, dashboards, and historical customer feedback will be permanently lost.

What’s behind the decision?

Our best guess is that the move aligns with Qualtrics’ broader strategy: consolidate resources around the XM suite and phase out legacy tools that no longer align with enterprise growth goals.

To be clear: Delighted isn’t being shut down because it failed. In fact, it remains a beloved tool, valued by teams that require clarity, speed, and independence in their feedback strategy.

This is a purely strategic move, and it leaves Delighted users with a decision to make.

What does Delighted sunsetting mean for you?

If you’re still actively using Delighted, your biggest risks include:

  • Losing access to years of feedback data, tags, and survey trends
  • Getting caught off-guard when renewals quietly expire
  • Having to rebuild automations, workflows, and triggers from scratch
  • Being pushed toward Qualtrics, a more complex (and expensive) platform that may not align with your needs

Even more urgently: there’s no guarantee of ongoing platform maintenance. Bugs may go unfixed. Integrations may stop working. Export tools might degrade. It’s a soft sunset, which means uncertainty starts long before the official end date.

It’s essential to evaluate Delighted alternatives now, while you still have time to test, compare, and migrate on your own terms.

What matters most right now is protecting your historical customer feedback.

For many teams, Delighted has served as the central hub for measuring sentiment, tracking NPS and CSAT performance, and identifying areas for improvement. It holds years of valuable insights: verbatim comments, team-level performance data, milestones reached, and more.

If you’ve used Delighted for more than a few months, you’ve likely accumulated:

  • Dozens (or hundreds) of active survey projects
  • Thousands of individual responses
  • Years of trend data
  • Rich tags and custom fields
  • Filtered views and internal benchmarks
  • Insights that power quarterly reviews, support coaching, and roadmap decisions

That data is valuable. But after June 30, 2026, it may become inaccessible or permanently deleted.

What Delighted says

According to the Delighted sunset FAQ, users are responsible for exporting their data manually before the shutdown.

We will delete all of your data after the final sunset date (or earlier if you request) in accordance with the local regulations. If you wish to retain any of your data, be sure to download an archive, or migrate your historical data to Qualtrics, prior to the end of your subscription term or June 30, 2026 - whichever comes earlier.

Extensions aren’t possible, and there is no post-shutdown archive.

Here’s what that means in practical terms:

👉 You’ll need to download every project you want to preserve
👉 CSV exports can be inconsistent or incomplete, especially for large datasets
👉 Custom fields, tags, and filters may not translate cleanly
👉 If you forget to export by the deadline, your data is gone for good

Even if you manage to export the data, turning it into something usable in a new platform isn’t just drag-and-drop. It takes forethought, mapping, and often some cleanup.

What this means for your team

Losing access to your historical customer satisfaction data could mean strategic setbacks.

  • No way to track improvement or regression over time
  • Inability to report on NPS benchmarks or trends to leadership
  • Lack of context for new survey results
  • Gaps in coaching materials or customer journey analysis
  • Difficulty identifying top-performing agents or workflows

In short: You risk erasing the institutional memory you’ve spent years building.

And since Delighted won’t offer recovery options or extended data access, it’s on you to act before the lights go out.

What you should do this week

Take 15–30 minutes to run this quick data safeguard protocol:

  1. Log in to Delighted and identify all active and archived projects
  2. Export each project as a full CSV, making sure to include timestamps, comments, tags, and custom fields
  3. Create a centralized folder in your cloud drive — name it something clear, like Delighted_Exports_2025
  4. Share access with at least one backup team member
  5. Make a list of any automations or survey delivery logic that needs rebuilding
  6. Start exploring tools that can import CSVs cleanly and recreate your setup

Even if you’re not ready to migrate just yet, this backup step gives you control. And it ensures you’re not scrambling months down the line.

If you’re looking for a straightforward path forward, Simplesat offers a clean handoff: no custom scripts, no manual rebuilds, and no need to figure it out alone. Just a well-supported transition that gets your feedback program back up and running ASAP.

Professional, personal service from real people

Simplesat customers consistently report high satisfaction with our service and success teams. It’s what we’re proudest of.

From the moment you get in touch, you’ll be paired with a dedicated onboarding specialist — a real human who understands feedback systems, not just generic SaaS flows. Your migration partner will:

  • Review your current Delighted setup with you
  • Help map your surveys to Simplesat equivalents (NPS, CSAT, CES, 5-star)
  • Import your CSV exports and clean up formatting issues
  • Recreate tagging, filters, and automations inside Simplesat
  • Connect integrations like Zendesk, HubSpot, Slack, or Intercom
  • Test everything before launch so you don’t miss a single response

Whether you’ve collected 500 or 500,000 responses, we’ll help you transfer them into Simplesat. No loss of context, no delays.

What a typical migration looks like

Most teams complete the migration in under a week. Here’s how the process usually unfolds:

Step What you do What Simplesat does
1 Export data from Delighted Review your CSVs, flag potential formatting issues
2 Share a list of your survey types and delivery methods Map them to Simplesat templates (NPS, CSAT, CES, etc.)
3 Identify any automation workflows Recreate triggers and flows using native tools or Zapier
4 Grant integration access (optional) Set up connections to tools like Zendesk or HubSpot
5 Preview your dashboards Run a QA check to confirm tagging, branding, and workflows
6 Go live Continue monitoring and optimizing with our team’s support

No code. No frustration. Just a clean handoff that provides your team with continuity.

You control the pace

Not ready to switch everything in one go? That’s totally fine. Many teams choose to run Simplesat in parallel with Delighted for a week or two. This gives you space to:

  • Compare delivery performance and response rates
  • Get stakeholder buy-in with real results
  • Review reporting side-by-side
  • Smooth out edge cases before a full cutover

If you like what you see, we’ll walk you through the test and help you switch over completely.

Delighted has been a go-to tool for many CX teams, known for its simplicity and no-fuss approach to NPS and CSAT surveys. It helped set the standard for what lightweight, self-service feedback tools could look like. That’s something users still appreciate.

But as the platform winds down, most teams aren’t searching for an exact replica. They’re looking for something that keeps the parts they loved, while filling in the gaps.

Here’s what we’ve got to offer!

🎯 All the core survey types, plus all the customization you need

NPS surveys – Gauge customer loyalty and long-term sentiment
CSAT surveys – Measure satisfaction after support or product interactions
CES surveys – Capture ease-of-use scores across your workflows
5-star surveys – Great for app store ratings, review generation, or general feedback

Each survey is customizable with your brand, plus follow-up questions and messages with conditional logic. If your response rates are low, change the layout, the scale, or try deploying custom surveys!

⚙️ Built-in automations

With Simplesat, your feedback collection doesn’t stop at the send.

You can:

  • Trigger surveys when a ticket is closed, a product is shipped, or a milestone is hit
  • Route responses based on tags or scores (e.g., “Follow up on all negative NPS responses”)
  • Pipe data into tools like Slack, Zendesk, HubSpot, or Salesforce
  • Set alerts so team leads are notified of low scores in real time

No custom development required. Just choose your logic, test it, and go live.

📊 Powerful reporting, without the hassle

Tired of exporting CSVs just to answer a simple question? Simplesat gives you:

Need something more custom? You can export any report, or connect it to your BI tool for deeper dives.

🧠 AI-powered feedback analysis

Open-ended question responses are an extremely valuable resource, but they take time to process. Simplesat’s AI feedback tagging helps you automatically group responses by issue type (e.g., “Wait time,” “Knowledge,” “Tone”). This makes it effortlessly easy to detect sentiment across thousands of comments, and you can spot patterns before they become full-blown issues!

Great for weekly roundups, support retrospectives, or product feedback analysis.

🔐 Built for security and scale

Simplesat is built for modern compliance and growth, with enterprise-grade data security.

  • SOC 2-ready
  • GDPR-compliant
  • Role-based access and survey permissions
  • Audit logging and export history
  • Dedicated onboarding for larger teams

🔍 Feature comparison: Delighted vs Simplesat

Feature Delighted (sunsetting) Simplesat
Survey types NPS, CSAT, partial 5-star ✅ Full support — NPS, CSAT, CES, 5-star surveys
Survey delivery Email, link only ✅ Email, link, in-app widgets, post-chat surveys in some integrations
Branding & customization Limited (logo only) ✅ Full domain branding + custom colors and themes
Automations & triggers Basic email follow-ups ✅ Native + Zapier triggers (ticket closed, segment rules)
Integrations Zendesk, Slack, HubSpot (limited) ✅ 50+ native integrations — no connectors required
Agent-level reporting ❌ Not supported ✅ Built-in dashboards by agent, team, product
Comment tagging & trends CSV-only ✅ AI-powered feedback analysis (beta)
Data exports & backups Manual only ✅ Auto-export, filters, API access
Migration support ❌ Self-service only ✅ Done-for-you by onboarding experts
Customer support Email-based, no SLAs ✅ Live chat, Zoom calls, consults, real people
Pricing Opaque, requires sales ✅ Transparent plans, no lock-in, free trial

As a Delighted alternative, Simplesat offers a smoother setup, built-in flexibility, and an interface that feels familiar but with more options. You get more done, with less friction.

If your team liked Delighted for its simplicity, you’ll feel right at home in Simplesat. The survey builder is clean and visual. Reporting works out of the box. And everything you care about — tags, trends, delivery — is easy to access without digging through menus.

But with Simplesat, you also get:

  • Multichannel delivery — add surveys to email footers, help widgets, or post-resolution tickets
  • Live agent dashboards — show your team exactly how they’re doing, in real time
  • Flexible automations — trigger follow-ups or alerts based on response type or score
  • Built-in filtering — no need to export to Excel just to spot a pattern

So if your goal is to replace Delighted with something just as easy but more powerful, you’re in the right place. Migrating from Delighted gives you the opportunity to level up your entire feedback program and finally check off those “wishlist” items your team has been considering.

Here’s a closer look at what you unlock when you switch to Simplesat.

If you’ve seen Delighted’s official shutdown notice, you’ll know it recommends Qualtrics as the next step.

That’s not surprising — they’re part of the same company. But many teams find that Qualtrics isn’t a true replacement that fits all of their needs seamlessly. Qualtrics is a powerful platform but it’s built for large enterprises, not fast-moving support teams or lean CX programs. Their features are comprehensive, but they come with a high price tag, and they require considerable setup times and internal resources.

Qualtrics is great if you’re running a multi-market Voice of the Customer initiative with advanced analytics. They have a comprehensive AI offering. It can take weeks to adapt to their features.

For most CX teams, it’s simply too much. What you need is clarity, speed, and the ability to act on customer feedback.

Read more: Simplesat vs. Qualtrics, an honest breakdown

Factor Qualtrics Simplesat
Audience Enterprise research and experience teams CX, support, product teams; a particular focus on retail CX teams
Learning curve Weeks to months Days — or even same-day
Survey setup Powerful but complex Intuitive and visual
Integrations Often requires engineering help Plug-and-play, no additional training required
Reporting Custom dashboards, BI-level tools Complex insights + filtering
Support Often overwhelmed Live chat, Zoom calls, migration concierge
Pricing Enterprise-led, volume-based contracts Flat monthly plans, transparent pricing

We’ve compiled the most common questions teams ask during the transition from Delighted to a different feedback management platform.

When does Delighted shut down?

  • July 1, 2025: Last date to renew annual subscriptions
  • June 30, 2026: Full shutdown — login disabled, data no longer accessible

After that, all services will be unavailable. If your subscription ends before June 2026, you won’t be able to extend it.

Will I lose my data?

Yes — unless you export it.

Delighted has confirmed that users are responsible for manually exporting their data before the shutdown. If you miss the window, your NPS scores, comments, tags, and historical trends will be lost permanently. There is no data backup option offered by Delighted.

Can I import all my Delighted data into Simplesat?

Yes! Our team will help you:

  • Clean up your CSVs
  • Map survey types and custom fields
  • Import historical responses
  • Recreate tagging, automations, and delivery methods

We do it all, no coding required on your end.

How fast can we launch?

Most teams go live with Simplesat in 3–5 business days. If your Delighted setup is simple, it may be even faster.

What does Simplesat cost?

We offer transparent pricing with no contracts or seat limits.

See pricing here!

Is there a free trial?

Yes, we offer a 2-week trial. You can explore the full platform with no credit card required. If you’re moving from Delighted, we’ll even help you test with real data and surveys.

To make your transition even easier, we’re offering:

Free migration support (data import, integration setup, survey mapping)
Price match for your current Delighted plan, for your first year
Full feature access, including branding, reporting, and automation
Cancel anytime — no contracts, no lock-in

Just book a 20-minute call, or start a free trial. We’ll walk you through what your move would look like, and help you get started whenever you’re ready.

Delighted may be shutting down, but your feedback culture is ready for an upgrade

You’ve invested real effort into building a customer experience program that fits your team. A product shutdown shouldn’t force you to start over or compromise on what works.

Simplesat helps you carry that progress forward. It preserves the simplicity you’re used to, adds more flexibility where it counts, and gives you responsive, human support every step of the way.

Your feedback loop doesn’t have to pause! In fact, this is the perfect time to strengthen it.

About Simplesat: Simplesat is the leading omnichannel survey app designed to enhance customer feedback management across various platforms, including Zendesk, Salesforce, and Gladly. Trusted by businesses worldwide, Simplesat delivers actionable insights that drive business growth and customer satisfaction.

Time to achieve Customer Success excellence! 🌟

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