Simplesat vs. Google Forms
The Google Forms alternative that puts feedback to work
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Give customers a survey that looks like your brand. Give your team feedback they can use. Simplesat connects ratings to support conversations, helps you follow up on low scores, and shows whose service deserves a shout-out.
Google Forms
is best for...
Teams collecting answers through forms, quizzes, and occasional surveys, with results they can work with in Google Sheets.
Simplesat is best for...
Support teams that ask how it went after every conversation, then follow up on low scores and recognize good service.
Simplesat vs. Google Forms

Why teams switch
Make it easy to tell you how it went
Customers pick a rating right in the support email they already get, then add detail on a short survey that looks like your brand.
See what a low score belongs to
Connect your helpdesk and set up survey links, and a low score comes with its ticket and agent. In Zendesk, it can open a follow-up ticket.
Bring something useful to the team meeting
Dashboards show scores over time, each agent's results, and the comments behind them. Walk in knowing what to work on and who to thank.
Where
Google Forms
wins
Switch from
Google Forms
in 3 steps
Connect
Install from your helpdesk marketplace and authorize in one click.
Configure
Pick your survey type, match your brand, and set trigger rules
See results
Responses flow into Simplesat and your helpdesk from day one.
Fits right into your workflow
100+ integrations including Zendesk, Gladly, Salesforce and Gorgias — plus Slack, Teams, Power BI, and more. Set up in minutes.
What is
Google Forms
Google Forms is Google's general-purpose form builder, with a free personal option. It's a sensible place to start. You can style a form with your colors, fonts, and images, then build more around it with prefilled links, add-ons, and Zendesk's Google Forms actions.
The reason to move is when maintaining that setup takes time away from using the feedback. If one person now matches responses to tickets, keeps the spreadsheet useful, and forwards comments to the team, the survey has become their second job. Simplesat brings that work into a platform your support team can run day to day.
Frequently asked questions
Can I use Google Forms for CSAT or NPS?
Yes. You can ask the rating question in Google Forms and use the responses in Sheets to calculate your score. Simplesat gives you dedicated CSAT, NPS, CES, and 5-star surveys, with scoring and dashboards built in. The choice is how much of the process you want to put together and maintain yourself.
Does Google Forms notify me when someone responds?
Yes. Google Forms has email notifications for new responses, and Google points to an add-on for more notification options and customized follow-up emails. Simplesat adds feedback actions inside your support workflow, such as creating a Zendesk follow-up ticket after a negative rating.
Can I keep using Google Sheets?
Yes. Simplesat has a Google Sheets integration that syncs feedback to a spreadsheet. Use Simplesat for day-to-day feedback and keep Sheets for analysis your team already relies on.
Can I bring my existing responses with me?
You can export Google Forms responses as a CSV and map compatible feedback into Simplesat's CSV importer. Prepare a survey with matching rating values and the appropriate comment follow-up first. Existing forms and automations need to be set up separately; importing responses does not recreate them.
Do all our agents need a Simplesat account?
No. Agents receiving feedback are separate from the account users who log in to manage surveys and reporting. Team members receiving feedback are unlimited on every paid plan, and supported helpdesk integrations let agents see feedback in the helpdesk.
When is it worth paying for feedback software?
Google Forms has a free personal option. Simplesat is a paid subscription, so it needs to earn its place. Consider what your current process asks of the team each week. Who checks new responses? Who finds the ticket behind a complaint? Who prepares the service report? Which of those steps gets delayed when that person is busy? If the answers are easy and the process works, you may be well served by Forms. If those jobs have become a recurring burden, try running one support survey in Simplesat. Judge the difference by how easily the team can use the feedback, from the first response through the next reporting cycle.
Can I survey customers who never contact support?
Yes. Send a recurring NPS survey by email, share a survey link wherever you already reach customers, or embed one on your website. Simplesat keeps those responses alongside your support surveys, so you're not maintaining one setup for support and another for everyone else.
How should I try Simplesat alongside Google Forms?
Choose a question your team already asks. Rebuild it in Simplesat, match your branding, and connect it to your helpdesk. Configure where the survey appears and what should happen when feedback comes back. Before switching it on for customers, test a positive and a negative response. Check the customer and agent details, find the feedback on the ticket, and make sure the follow-up reaches the right person. Then use the next team meeting to decide: is the feedback easier to act on?





